I just want to do a really quick post about the recent Twitter changes with regard to how @reply’s are shown in your timeline.

If you don’t know already, Twitter used to have an option in the settings area that allowed you to choose whether or not you could see reply’s of a particular user you were following that were replying to another user. In short, if you don’t know the person in an @reply from a user, their tweet with that reply would not show up in your timeline feed. You could, before the controversial change, opt to see them or not.

Read more on Problem with Changing Reply Structure on Twitter and The Transitive Follower Theory…

According to David Martin, Vice President of Primary Research at Nielsen Online, Twitter’s current visitor retention rate, that is the number of visitors that return to Twitter after signing up within one month is about 40%.  Now for some strange reason, Nielsen isn’t reporting how exactly they determined that number.  I’m going to go ahead and guess here, but I bet they calculated that based on visitors returning to the Twitter.com domain, which won’t give them correct results.

Read more on Nielson Says Twitter Non-Sustainable, I Say ‘How do YOU know?’…